5 PerspectivesSeptember 12, 2008
Managing Expectations: An Unexpected Lesson on the Bus to Hertz
A few weeks ago I landed in Baltimore to find all the glamour that usually greets the business traveler: a wait at the bus stop better described as steamy than hot, a luggage rack designed to fit everyone’s bag but mine, and a recognition that I didn’t really know the way to my dinner meeting after all. I soon encountered a negotiation technique ignored by some of the most experienced negotiators – a technique that worked on me that day and can work for you.
It’s Only 8 Minutes
Moments after the bus doors closed I checked the time and pondered how I would jam a full day into what was left of it. Thirty seconds later, as I began to envision arriving at my car, a soothing voice came over the intercom and said: “The ride to the rental car center will take approximately 8 minutes. Please sit back and enjoy the ride.” Or words to that effect. While in retrospect it seems that there must have been a closer place to put the rental cars, I did as I was told. Once I got to my car and through Hertz “security” I realized what had happened – the bus driver had managed my expectations. And it had worked. More…
Categories: Communication,Fundamentals,Negotiation,Settlement
Add Your PerspectiveSeptember 9, 2008
Why It May Be a Bad Idea to “Send them a Message”
“Our next move needs to make it clear that we mean business.” I have heard that line (and others like it) before, and you have, too. But a concept in a popular business book recently helped me understand why this isn’t the great approach I once thought it was. In Made to Stick: Why Some Ideas Survive and Others Die, authors Chip Heath and Dan Heath explain how the “The Curse of Knowledge” impacts how we communicate. With the help of their book, I now see how some negotiations succeed while others fail.
Do We Outsmart Ourselves?
At some point in almost every negotiation we are tempted to use our actions to send a message – a customer hoping to “get tough” demands the supplier come to her office; a home purchaser makes a “low ball” offer to signal that the house is priced too high; and a policyholder reduces his claim More…
Categories: Communication,Negotiation,Selected Posts,Theory



